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One of the strangest things about dispute over advertising is thatthe great
One of the strangest things about dispute over advertising is thatthe great
游客
2024-12-17
26
管理
问题
One of the strangest things about dispute over advertising is that
the greater the fuss the much of a mystery the industry itself seems to
become. Advertising is a passionate area.
It seems to affect those who attack it and those who
defend it in remarkable similar ways. Before long both are 【B1】 ______
exhibiting the same compulsive urge to overstate their case to
that it is difficult to believe that the critics and the defenders
of advertising are even arguing for the same thing. But just 【B2】 ______
as it seemed sensible for us to regard advertising without go 【B3】 ______
to either extreme, so it also seemed logical to try and find as
cold-bloodedly as if we could, what advertising in the Britain 【B4】 ______
of the sixties really was.
We knew that they consumed around $950 million a 【B5】 ______
year, or roughly 2 percent of the national income. We knew
that it employed something over 200,000 individuals, the
majority of which were paid salaries considerably above the 【B6】 ______
national average. And we knew that it was supposedly run in
accordance certain rather vague and often complex rules and 【B7】 ______
professional orders.
Therefore once we tried finding out exactly what all this 【B8】 ______
money went on, what these highly paid individuals did for it
(Band with it), and how the rules and orders influenced them,
a curious thing happened. This strange animal called advertising,
so disliked by its supporters and so beloved by its 【B9】 ______
defenders, began to disappear. In its place were advertising
men and advertising agencies—all working in different ways
and to different rules and all showed quite startling differences 【B10】 ______
of competence, taste and effectiveness.
选项
答案
remarkable→remarkably
解析
remarkable是形容词,而其后是另一个形容同similar,修饰形容词的应该是副词,故改为remarkably。
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