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For this part, you are allowed 30 minutes to write an essay entitled The Respons
For this part, you are allowed 30 minutes to write an essay entitled The Respons
游客
2024-03-12
72
管理
问题
For this part, you are allowed 30 minutes to write an essay entitled The Responsibility of Spokespersons. Your essay should start with a brief description of the picture. You should write at least 150 words but no more than 200 words.
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答案
The Responsibility of Spokespersons
The picture reveals that a seemingly noble man with such eye-catching titles as the professor, scholar and expert, is hired to speak for some products. However, the endorsements he engages in are all deceptive ones. The picture ridicules an unchecked social evil today: irresponsibility of spokespersons for commercial advertisements.
In my opinion, a spokesperson’s responsibilities involve three aspects. Firstly, a spokesperson should have his titles matching his competence and authority. Secondly, the products for which he undertakes to speak must be real and safe, though a reasonable degree of exaggeration is acceptable. Last but not least, a spokesperson, as a public figure, should lead by example for being honest. Honesty, in any case, is more valuable than money. If the products he promotes turn out to be unqualified, he is supposed to apologize in public instead of making excuses to defend himself.
In conclusion, due to their great influence on ordinary buyers, spokespersons should always be cautious about the products they choose to promote and never evade their due responsibility.
解析
本文主要讨论了代言人的责任问题。
第一段对漫画进行描述,并揭示了漫画的寓意,即代言人为各种假冒伪劣产品代言的不负责任行为。
第二段对漫画进行评论,阐述了代言人应负有的三个责任。其一,代言人的头衔应符合他的能力和权威,have his titles matching his competence and authority为have sth.doing结构,表主动和进行。其二,代言人代言的产品要保证其真实性和可靠性。其三,作为公众人物,代言人要做诚实的好榜样。如果所代言的产品出了质量问题,应向大家道歉,而不是找借口推脱责任。
第三段总结全文,代言人在选择代言产品时应谨慎小心,该承担的责任一定要承担。
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