2. 职称英语
  3. For this part, you are allowed 30 minutes to write a short essay entitled My

For this part, you are allowed 30 minutes to write a short essay entitled My

游客2024-03-12  17
问题     For this part, you are allowed 30 minutes to write a short essay entitled My View on Product Placement. You should write at least 150 words but no more than 200 words following the outline given below.
    1．关于植入式广告，人们看法不一
    2．我的看法是……
选项
答案     Product placement is a form of advertisement, where branded products or services are placed in a context such as movies, TV shows, or dramas. People have different views towards this kind of advertisement
    Some people believe that product placement is becoming increasingly important to the merchants as it has a great impact on promotions due to the fact that it is a good way to inform consumers. Others, however, think that product placement infringes the customers’ rights as they hope to appreciate the movies or TV shows instead of the advertisements.
    From my viewpoint, product placement is a strategic tool of promotion employed by companies as a means of differentiating themselves from their competitors. And it is also a good way for TV or movie producers to raise funds. As long as product placement is placed in the context properly, we can accept it as one part of the movies or TV shows.
解析     本文是一篇议论文，讨论植入性广告的话题。文章内容安排如下：
第一段引出关于植入式广告的话题。
第二段说明对这一话题两种不同的看法。
第三段发表自己的看法。
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