首页
登录
职称英语
The most noticeable trend among today’s media companies is vertical integrat
The most noticeable trend among today’s media companies is vertical integrat
游客
2023-09-02
15
管理
问题
The most noticeable trend among today’s media companies is vertical integration -- an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box Office (HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions. The media are buying and selling each other in unprecedented numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year -- ABC and NBC.
Media acquisitions have skyrocketed since 1980 for two reasons. The first is that most big corporations today are publicly-traded companies, which means that their stock is traded on one of the nation stock exchanges. This makes acquisitions relatively easier.
A media company that wants to buy a publicly-owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission (FCC) gradually deregulated the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also are required to hold onto a station for three years before the station could be sold. The post-1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products. The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited. [br] The FCC’s new policy regarding media alliances is that ______.
选项
A、it allows companies to sell their stocks publicly
B、it doesn’t allow companies to sell their stocks publicly
C、it permits one company to own more media businesses at the same time
D、it has eliminated all post-1980 companies
答案
C
解析
末段首句提到收购增加的第二个原因是联邦通讯委员会放宽管制,允许公司同时拥有更多的媒体公司(raised the number of broadcast holdings allowed for one owner),C项所表述的意思与此一致。是否允许出售股票并不是联邦通讯委员会的权力,故排除A项和B项。联邦委员会取消的是the three-year rule,而不是取消公司,D项与文意不符。
转载请注明原文地址:https://www.tihaiku.com/zcyy/2978704.html
相关试题推荐
Themostnoticeabletrendamongtoday’smediacompaniesisverticalintegrat
Themostnoticeabletrendamongtoday’smediacompaniesisverticalintegrat
Themostnoticeabletrendamongtoday’smediacompaniesisverticalintegrat
Theincreaseinglobaltrademeansthatinternationalcompaniescannotaffor
Theincreaseinglobaltrademeansthatinternationalcompaniescannotaffor
Aneverincreasingnumberofcompaniescometorealizetheimportanceofpub
Aneverincreasingnumberofcompaniescometorealizetheimportanceofpub
Aneverincreasingnumberofcompaniescometorealizetheimportanceofpub
Aneverincreasingnumberofcompaniescometorealizetheimportanceofpub
Aneverincreasingnumberofcompaniescometorealizetheimportanceofpub
随机试题
WhichofthefollowingwordsisNOTaderivative?A、Physician.B、Facial.C、Unify.
根据《计算机信息系统集成企业资质等级评定条件(2012年修订版)》的规定,(
水工混凝土结构所处环境,就意味着其必须进行相应的防腐蚀的处理,请就混凝土防腐蚀相
倡导和培育良好的银行合规文化,首先要明确合规部门的定位、权限及其()。A.附属
可供出售金融资产以公允价值进行后续计量。公允价值变动形成的利得或损失,除减值损失
新生儿破伤风的感染途径一般为()。A.宫内 B.产道 C.脐带 D.呼吸道
关于物权特征的说法,错误的是( )。A.物权是绝对权 B.物权具有优先效力
根据《公路水运工程施工安全标准化指南》,不属于危险性较大的分部分项工程是()。
A.5年 B.3年 C.2年 D.1年 E.4年第二类精神药品处方的保存
哪项不是葡萄胎恶变的高危因素A.滋养细胞增生程度 B.水泡大小 C.血hCG
最新回复
(
0
)