2. 职称英语
  3. Many countries will not allow cigarette advertising in their newspaper or on

Many countries will not allow cigarette advertising in their newspaper or on

游客2024-10-19  24
问题     Many countries will not allow cigarette advertising in their newspaper or on TV — especially【C1】______the advertisements are usually written with young people in mind.【C2】______advertising, the tobacco companies have begun to【C3】______sports events. They give money to football, motor racing, tennis and a number of【C4】______sports【C5】______condition that the name of the cigarette is【C6】______. This is now【C7】______concern, because it does exactly what many【C8】______try to do — suggest that smoking has some connection【C9】______being strong and athletic.
    In all this, the point of view of the non-smokers has to be【C10】______as well: " I【C11】______smoker would stop【C12】______the air. I wish I could eat in a restaurant without having to smell cigarettes smoke. " It has been【C13】______that, in a room where a large number of people are smoking, a non-smoker will breathe in the【C14】______of two or three cigarettes during an evening.【C15】______, non-smokers are now majority in many western countries. More and more people are giving up the habit, discouraged by high prices, influenced by【C16】______advertising or just aware that smoking is no longer really a polite thing to do.
    Faced with【C17】______sales, the western tobacco companies have begun to look outside then-own countries. They have begun advertising campaigns to persuade young people in developing countries that smoking American or British or French cigarette is a sophisticated western habit, which they should copy.【C18】______, more and more young people are spending【C19】______money they have on a product which the West recognizes as unhealthy and no longer wants. The high number of young smokers in India, in South America and in South East Asia will become tomorrow’s【C20】______. [br] 【C3】
选项 A、promote
B、develop
C、sponsor
D、help
答案 C
解析 篇章题。上下文理解题。后一句举例说明，讲到They give money…(出钱)，当然是“赞助”这些体育活动。sponsor“主办，资助”，指在资金上提供资助，如：The exhibition was sponsored by a commercial bank．这个展览会是由一家商业银行资助举办的。因此，sponsor符合题意，为正确答案。promote“促进，提升”，如：promote understanding促进了解。develop“开发”，指把潜在的因素引向完善，如：A good instructor knows how to develop the capabilities of each student．一个好的导师知道怎样激发每个学生的潜能。help“帮助”，help sb．(to)do sth．“帮助某人做某事”。后三项和give money(出钱)的联系都不如sponsor紧密，因此，都没有sponsor更贴近题意。
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