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  3. Single and looking for love? How about advertising yourself to millions of p

Single and looking for love? How about advertising yourself to millions of p

游客2024-08-23  44
问题     Single and looking for love? How about advertising yourself to millions of possible partners? For about￡100 a week, you can have a 12-metre high photograph of your face in the centre of your city. It’s called" billboard dating" and it’s the latest way to find your perfect partner.
    Billboard dating started in 2003 in the north of England. Now billboard photos are appearing all over the UK. The idea came from John Craig, the manager of an online dating agency called findyourpartner. com. John believes that people respond more to billboard pictures than online ads. Secretary Sally Noland, 24, advertised her face on the back of a bus. " I never used a dating agency before, she says. "But after I split up with my boyfriend I wanted him to see my face every day!" Businessman James Ryman, 42, paid findyourpartner. com to put his face in a busy London train station. "People can see you before they meet you, and that makes everything much easier!" he says.
    Billboard dating is a big success for findyourpartner. com. The website address appears on all the billboards. Anybody who wants to contact the people in the photos goes to the website to find more information. John Craig has also introduced the service in Spain, the USA and Australia. [br] Why did John Craig start a billboard dating business?
选项 A、He thought billboard pictures were more appealing than online ads.
B、He thought people were already fed up with online ads.
C、He found the media more interested in billboard dating.
D、He thought people would be easily identified on billboards.
答案 A
解析 文章第二段提到John believes that people respond more to billboard pictures than online ads，“John认为相对于网络广告来说，人们会更喜欢billboard pictures”。appealing引起兴趣的，吸引人的。
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