首页
登录
职称英语
[originaltext] When you turn on the radio, you hear an advertisement. When y
[originaltext] When you turn on the radio, you hear an advertisement. When y
游客
2024-02-07
68
管理
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means; of "keeping your name before the public." And some people thought that advertising was "truth well told." Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 19 to 21 are based on the passage you have just heard.
19. What is the passage mainly about?
20. What’ s the financial source of the privately owned mass media?
21. According to the passage, what is one of the features of advertisements?
选项
A、Advertising is personal.
B、Advertisements are convincing.
C、Advertisements are unreliable.
D、Advertisements are misleading.
答案
B
解析
信息明示题。文中提到Advertising is the paid,non-personal,and usually persuasive description of goods,services and ideas through various media.可见特点是收费、非个人、有说服力,故选B。persuasive与convincing词义相同。
转载请注明原文地址:https://www.tihaiku.com/zcyy/3429077.html
相关试题推荐
[originaltext]Asanyhomemakerwhohastriedtokeeporderatthedinnerta
[originaltext]Asanyhomemakerwhohastriedtokeeporderatthedinnerta
[originaltext]Asanyhomemakerwhohastriedtokeeporderatthedinnerta
[originaltext]Everycandidateknowsthesignificanceoftheinterview,but
[originaltext]Everycandidateknowsthesignificanceoftheinterview,but
[originaltext]W:(22)So,whoaresomeofthepeoplefightingtoprotecttheset
[originaltext]W:(22)So,whoaresomeofthepeoplefightingtoprotecttheset
[originaltext]W:(22)So,whoaresomeofthepeoplefightingtoprotecttheset
[originaltext]M:EnglishLanguageCenter.MayIhelpyou?W:Yes.I’mcallingt
[originaltext]M:I’dliketobuythiswatchforBonnie’sbirthday,butI’m$20
随机试题
[originaltext]Goodmorning,IamTedHunter.TodayIamgoingtotalktoyo
骨折的早期并发症是A.骨筋膜室综合征 B.关节僵硬 C.骨化性肌炎 D.创
这段旋律是在我国哪一时期创作的?() A.改革开放初期 B.新中国成立初
存量房经纪业务基本流程中,当事人()是房地产交易成交的标志。A.签订房地产交
变压器温度升高时,绝缘电阻测量值(B)。(A)增大;(B)降低;(C)不变;(D
从所给的四个选项中,选择最合适的一个填入问号处,使之呈现一定的规律性: A.如
A. B. C. D.
根据《建筑桩基技术规范》(JGJ94-98)进行桩基础软弱下卧层承载力验算,下
早期孤立小阿弗他溃疡,用何种药物灼治以促进愈合并止痛A.3%碘酊 B.70%酒
某建筑物的屋顶集水面积为1800㎡,当地气象记录每小时最大降雨量160mm/h,
最新回复
(
0
)