首页
登录
职称英语
[originaltext]M: Excuse me, is this the ad department?W: Sure is. Can I help y
[originaltext]M: Excuse me, is this the ad department?W: Sure is. Can I help y
游客
2024-01-25
7
管理
问题
M: Excuse me, is this the ad department?
W: Sure is. Can I help you?
M: Hi, I’m M Benson... er... I’ve got a few questions. I’d like to know more about how to advertise in your newspaper.
W: OK Well, first, have you seen our rate card?
M: Rate card? I’m afraid I don’t know anything about it.
W: No problem. We’ll take it from the top. Here. This is a rate card. It’s a little complicated at first, but it shows you how much various types of ads in our newspaper cost.
M: Gee, I don’t know where to start.
W: There are two basics you have to consider. One, how big do you want.your ad to be?[10]The larger your ad is, the more it costs... and the more people will notice it.
M: Great, so far. ... Please continue.
W: Second, how often do you want it to be in the paper? Of course, the more frequent your ad is, the more it costs.
M: Yes. I understand. But I have no idea what kind I should choose.
W: There’s a rate for running an ad one time, various rates for multiple ads, and additional rates for weekend ads. Weekend ads are more expensive—more people read the paper then and they take longer to look at ads on weekends. May I ask for what you want to advertise?
M: It’s for my wife. She’s starting an antique shop. Can you give me some suggestions?
W: I can help you work out a program for your wife’s new business.
M: When do you recommend we run the ads?
W:[12]If you know who your customers are going to be, we can really help you For instance, we know what parts of the newspaper are more likely to be read by women... and we know on what days they read it.
M: Amazing. I will ask my wife. She knows a lot more about that than I do. I will come back to you for help tomorrow.
9. What is the conversation mainly about?
10. What does the woman say about the rate of advertising on newspaper?
11. Why is advertisement on weekends more expensive?
12. What does the woman suggest the man do before running the ads?
选项
A、Different types of ads cost the same.
B、The cheaper the ad is, the more people will notice it.
C、The larger the ad is, the more it costs.
D、The more complicated the ad is, the more it costs.
答案
C
解析
细节题。女士的介绍非常清晰:广告类型不同价格也不同(A与此相反),主要考虑两点:一是版面大小(即C),二是出现频率。由此可知,本题选C。女士没有提到广告费用的高低与人们对该广告的关注度之间存在因果关系,B错误,此外B也不大符合常理;女士也没有提到广告的复杂程度是否与价格构成正比关系,D无据可查。
转载请注明原文地址:https://www.tihaiku.com/zcyy/3392960.html
相关试题推荐
[originaltext]W:Okay.Mr.Smith.Let’sbeginyourroadtest.M:Oh.IknowI’m
[originaltext]W:Okay.Mr.Smith.Let’sbeginyourroadtest.M:Oh.IknowI’m
[originaltext]W:So,haveyoufoundajobyet?M:No,but,Ihaveafewleads,
[originaltext]M:[12]HappyAnniversary!W:Oh,thankyou.They’rebeautiful.You
[originaltext]M:[12]HappyAnniversary!W:Oh,thankyou.They’rebeautiful.You
[originaltext]M:[12]HappyAnniversary!W:Oh,thankyou.They’rebeautiful.You
[originaltext]M:Hi,Sarah.What’sup?W:Oh,hi,Ijustgotoutofahistoryc
[originaltext]M:Theweatherforecastsaysitwillraintoday.W:Yeah,doesn’t
[originaltext]W:Stan,doyouhaveaminute?M:Oh,hi,Cathy,sure.What’sup?
[originaltext]W:Stan,doyouhaveaminute?M:Oh,hi,Cathy,sure.What’sup?
随机试题
Dr.SheelerwassurprisedatMr.Nelson’scallbecause[originaltext]Aphys
项目进行到某阶段时,项目经理进行了绩效分析,计算出CPI值为0.91。这表示(
引起脑膜炎的病原体有()A.钩端螺旋体 B.脑膜炎双球菌 C.新型隐球菌
2013年我国国内生产总值比上一年增长( )。A.7.5% B.7.7%
哪组溶剂不适合结晶法A.水/丙酮B.乙醇/乙醚C.乙醚/水D.乙醇/氯仿E.水/
心理测验按测验的方式可分为()。A:情商测验 B:纸笔测验 C:操作
建筑排水系统中设置通气管系统的作用不包括()。A:防止管道内压力波动过大,以保
故意伤害被绑架人,致人重伤的,属于绑架罪的A.减轻的犯罪构成 B.修正的犯罪构
文本是构成网站的基本元素,是承载各种网站应用的平台。( )
邮政服务质量具有的特性包括()。A:迅速 B:准确 C:安全 D:方便
最新回复
(
0
)