What can be done to help attract cinema-goers?  I think the most important thing

游客2024-01-09  5

问题 What can be done to help attract cinema-goers?

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答案   I think the most important thing to do is to lower the price or maintain the prices at a level that most people can afford. If you look at the trend of the cinema market in developing countries, you’ll see that the number of cinema-goers is closely linked with economic development. People go to the cinema because they can afford to pay for the entertainment. So this is the most important thing to do. Secondly, I think offering more convenient ways of buying tickets will encourage more people to go to the cinema. You see, in China, mobile payment and smartphone apps have greatly facilitated the process of booking tickets. It takes only about five minutes for people from checking what’s on to buying a ticket. You can do all of this on your phone. I think this speed has no doubt encouraged people to consider watching films.

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