首页
登录
职称英语
Narrator Listen to the lecture in business class[img]2011q1/ct_etoefm_etoef
Narrator Listen to the lecture in business class[img]2011q1/ct_etoefm_etoef
游客
2024-01-04
66
管理
问题
Narrator
Listen to the lecture in business class
[br] According to the passage, which of the following is true about "Nick"?
[Professor]
Anyone know Nike? I think all of you know it. Now, let’s tall about the history of Nike Company. With billions of dollars in annual sales and a logo recognized the world over, Nike reigns supreme in the athletic footwear and sports clothing market. It all began when Nike co-founders Bill Bowerman and Phil Knight met at the University of Oregon in 1957. Knight was a middle-distance runner and Bowerman was his track coach.
In 1964, shortly after Knight had earned his MBA, the two went into business together selling Japanese-made running shoes. Soon after, Bowerman began creating prototypes for athletic shoes based on his own designs. In 1967, he introduced a running shoe that was lightweight, yet durable.
In 1971, the company’s name became "Nike," and their trademark logo became the "Swoosh." The revolutionary Waffle outsole appeared the following year. Nile’s business went from good to better as more of the world’s athletes began wearing Nike’s Waffle-soled footwear. Like the many athletes it supplied shoes to, Nike was a rising star.
Throughout the 1970s and early ’80s, many runners, football players, and tennis players were competing-and winning-in Nike shoes. Despite the publicity, it was not until Michael Jordan entered the picture that Nike became a household name.
While still a rookie for the NBA’s Chicago Bulls, Jordan began endorsing Nike’s line of Air Jordan shoes. For the next 15 years, Jordan dazzled sports fans around the globe, all the while wearing Air Jordans. In 1989, Nike’s net income reached US$167 million. Bowerman and Knight had hit the big time.
Although most people associate the word "Nike’with sports shoes, the name was borrowedfrom a Greek goddess. The ancient Greeks often said, "when we go to battle and win, we say it is Nike!" The Swoosh on every Nike product represents the goddess’ wings and their power. A better name could not have been chosen for a company that has come to symbolize what this goddess represents: victory.
23. What is the main topic of this passage?
24. According to the passage, which of the following is true about "Nick"?
25. Which of the following is true according to the passage?
26. Which of following are two key reasons for Nick’s success?
Narrator Listen again to a part of the lecture ,then answer the question
27. Why did the professor say thisΩ?
"A better name could not have been chosen for a company that has come to symbolize what this goddess represents: victory."
28. Which of the following statement are true?
选项
A、Named by a Greek.
B、The original name of Bill Bowerman and Phil Knight’s company.
C、The best demonstration of the victory of Bowerman and Knight’s company.
D、A household name throughout the 1970s.
答案
C
解析
转载请注明原文地址:https://www.tihaiku.com/zcyy/3334344.html
相关试题推荐
StrategiesforeffectiveuseoflecturesDosome【L25】________【L26】________ands
StrategiesforeffectiveuseoflecturesDosome【L25】________【L26】________ands
Lecturesaregoodforthelecturersbecausetheycan[originaltext](I=IndraP=
ChooseTWOletters,A-E.WhichTWObusinessfacilitiesarementioned?Ainter
TowhomdoesFrankthinkverticalgardeningwillmostlyappeal?A、Bigbusinesses
ChoosethecorrectletterA,BorC.[br]Accordingtothelecturer,postgraduat
Theprojectwillbeassessedby___________________.(a)seniorlecturer录音中的mark“
Choosethecorrectletter,A,BorC.OnlineExchangeBusiness[br]Thewebsite
(Through)hisessays,poems,andlectures,RalphWaldoEmersonestablished(hims
NarratorListentoapartofadiscussioninabiologyclass.[img]2011q1/ct
随机试题
Overtheyears,I’veheardafairnumberofslursshoutedatcampuscops.S
Astothesupportingactress,shehasa(beautiful)______facethantheheroine
Somemarriagesseemtocollapsesosuddenlythatyou’dneedacrystalballt
以下关于项目估算的叙述中,不正确的是( )。A.需要估算的项目参数包括项目规模
A.多黏菌素 B.四环素 C.阿奇霉素 D.链霉素 E.青霉素可诱发药源
A.小青龙汤 B.平喘固本汤合补肺丸 C.葶苈大枣泻肺汤合桂枝茯苓丸 D.
讲作画应以“六法”为标准,后世奉为典范的画论是()。A.《论画》 B.《画品
病人发热恶寒,兼见便秘、尿赤等表现者属于A:表证B:里证C:寒证D:热证
问渠哪得清如许∶为有源头活水来A.蝉噪林逾静∶鸟鸣山更幽 B.不识庐山真面目∶
血清中含有抗A、B凝集素的是A、A型 B、B型 C、AB型 D、O型 E
最新回复
(
0
)