The Trends of Chinese Tourists Travelling AbroadVocabulary and Expressionsshop

The Trends of Chinese Tourists Travelling Abroad
   Ladies and gentlemen,
   Today I’d like to talk about the new trend of Chinese travelling abroad. I’ll start with a few of the latest figures.
   More and more Chinese prefer travelling abroad, and their travel spending may exceed that of Germans and Americans and become the highest in the world. The World Tourism Organization estimates that by 2020 the number of Chinese travelling overseas will increase from last year’s figure of 70 million to 100 million. However 17 years ago, only 5 million Chinese went abroad for travel.
   The average spending of Chinese tourists is lower than that of Western tourists. However the fact that there are more Chinese than Western tourists demonstrates that Chinese tourists’ total spending is higher. Five years ago, Chinese tourists spent $ 54 billion USD in total overseas, while last year total expenditure came to $ 72 billion USD. Government officials state that in the first five months of this year the number of Chinese who left the country increased by 20% .
   In addition, many places wish to attract Chinese tourists. A travel agency which arranges shopping tours has indicated that 20% of all duty free products sold went to Chinese tourists. More and more Chinese tourists like holidaying by the sea, as opposed to just seeing a few scenic spots. And some places have become particularly popular among Chinese tourists, for example, King College in Cambridge University in the UK became a must-see for Chinese travellers due to (the Chinese poet)Xu Zhimo’s (poem)"Farewell to Cambridge".
   Although Asia, Australia and Europe are still popular tourist destinations for Chinese travellers, Israel, Tahiti and the Maldives have also become hot spots. Many Chinese tourist agencies have added these places to their travel itineraries.
   To sum up, Chinese tourists who travel overseas are among the biggest spenders in the world when it comes to travel expenses, and China has reached a new peak in this area. As promoters of the tourism industry, we should work harder to meet the demands of tourists going abroad.