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Passage 1 [br] [originaltext] Nowadays, more and more people are complaining
Passage 1 [br] [originaltext] Nowadays, more and more people are complaining
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2023-12-24
11
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问题
Passage 1 [br]
Nowadays, more and more people are complaining about misleading advertisements. A recent American survey shows that 92 % of people condemned the misleading of commercial advertisements in the newspapers and TV programs.
Why is that so? Well, since the main purpose of commercial advertising is to sell goods, the advertiser is not always looking out for the best interests of the consumer.
Some advertising is deliberately tricky, for example, actors are dressed as doctors to promote health products. Consumers often buy on impulse, without planning ahead.
But it costs money to advertise. Therefore,consumers pay for commercial advertisements every time they buy a product they see advertised. Consumers are always losers.
The British Council announced a global programme " Shakespeare Lives" to celebrate Shakespeare’s work and influence. This programme will run from January to December 2016.
This programme includes a global tour to display twenty great interpretations of Shakespeare’s works for the cinema, including Hamlet and Romeo and Juliet.
The programme will launch new interactive materials for English language learners of all ages, including a Massive Open Online Course(MOOC)on the FutureLearn platform.
The British Council and BBC Arts TV Channel are collaborating with key cultural partners to show the best of modern British Shakespeare for international audiences.
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答案
英国文化协会宣布将在全球推出“永恒的莎士比亚”纪念活动(Shakespeare Lives),以纪念莎士比亚的(伟大)作品和(深远)影响。活动从2016年1月开始,持续一整年。
该活动在全球巡回放映20部根据莎翁作品改编的经典电影,选择的影片包括《哈姆雷特》和《罗密欧与朱丽叶》。
该活动为各年龄段的英语学习者全新制作的互动式学习材料,包括未来学习(FutureLearn)网上学习平台的在线公开课(MOOC)。
英国文化协会和英国广播公司艺术频道将携手其他重要文化机构,为全球观众呈现当代英国演绎的莎士比亚作品。
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