Many countries will not allow cigarette advertising in their newspaper or on

游客2023-11-17  11

问题     Many countries will not allow cigarette advertising in their newspaper or on TV — especially【C1】______the advertisements are usually written with young people in mind.【C2】______advertising, the tobacco companies have begun to【C3】______sports events. They give money to football, motor racing, tennis and a number of【C4】______sports【C5】______condition that the name of the cigarette is【C6】______. This is now【C7】______concern, because it does exactly what many【C8】______try to do — suggest that smoking has some connection【C9】______being strong and athletic.
    In all this, the point of view of the non-smokers has to be【C10】______as well: " I【C11】______smoker would stop【C12】______the air. I wish I could eat in a restaurant without having to smell cigarettes smoke. " It has been【C13】______that, in a room where a large number of people are smoking, a non-smoker will breathe in the【C14】______of two or three cigarettes during an evening.【C15】______, non-smokers are now majority in many western countries. More and more people are giving up the habit, discouraged by high prices, influenced by【C16】______advertising or just aware that smoking is no longer really a polite thing to do.
    Faced with【C17】______sales, the western tobacco companies have begun to look outside then-own countries. They have begun advertising campaigns to persuade young people in developing countries that smoking American or British or French cigarette is a sophisticated western habit, which they should copy.【C18】______, more and more young people are spending【C19】______money they have on a product which the West recognizes as unhealthy and no longer wants. The high number of young smokers in India, in South America and in South East Asia will become tomorrow’s【C20】______. [br] 【C3】

选项 A、promote
B、develop
C、sponsor
D、help

答案 C

解析 篇章题。上下文理解题。后一句举例说明,讲到They give money…(出钱),当然是“赞助”这些体育活动。sponsor“主办,资助”,指在资金上提供资助,如:The exhibition was sponsored by a commercial bank.这个展览会是由一家商业银行资助举办的。因此,sponsor符合题意,为正确答案。promote“促进,提升”,如:promote understanding促进了解。develop“开发”,指把潜在的因素引向完善,如:A good instructor knows how to develop the capabilities of each student.一个好的导师知道怎样激发每个学生的潜能。help“帮助”,help sb.(to)do sth.“帮助某人做某事”。后三项和give money(出钱)的联系都不如sponsor紧密,因此,都没有sponsor更贴近题意。
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