首页
登录
职称英语
Although one might not think so from some of the criticism of it, advertisin
Although one might not think so from some of the criticism of it, advertisin
游客
2023-10-19
54
管理
问题
Although one might not think so from some of the criticism of it, advertising is essential to the kind of society in which people in the United Kingdom, and a very large part of the world at large, live. Advertising is necessary as a means of communicating with others. It is also a way of telling people about the goods and services that are offered. If it were not for advertising, some goods information would never reach the ears of many people. Advertising helps a great deal to raise the people’s standard of living.
In talking about advertising, one should not think only in terms of commercial on television, or an advertisement in the newspapers or periodicals. In its widest sense, advertising includes many other activities such as packaging, shop displays and even the spoken word of the salesman. After all, the roots of advertising are to be found in the market place.
For many years it was thought that it was enough to produce goods and supply services. It is only more recently that it has become increasingly understood that the production of goods is a waste of resources unless those goods can be sold at a fair price within a reasonable time span. In the competitive society in which we live, it is essential that we go out and sell what we have to offer, and advertising plays an important role in this respect, whether selling at home or in export markets.
About 2 percent of the U.K. gross national product is spent on advertising. But it must not be thought that this advertising tries to sell goods to consumers who do not want them. Of course, advertising does try to attract the interest of the potential consumer, but if the article purchased does not match up to the standards that the advertising suggests that it will, it is obviously unlikely that the article will sell well. [br] ______ All advertisements are trying to push goods to consumers who want them and who don’t want them.
选项
A、T
B、F
答案
B
解析
转载请注明原文地址:https://www.tihaiku.com/zcyy/3111622.html
相关试题推荐
(1)InthecaseofArchimedes,althoughhemademanywonderfuldiscoveriesof
(1)InthecaseofArchimedes,althoughhemademanywonderfuldiscoveriesof
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Animalsarelivingcreaturesandmostofusoftenforgetaboutit.Although
Abigfocusofthecriticismofcomputergameshasconcernedthecontentof
Abigfocusofthecriticismofcomputergameshasconcernedthecontentof
随机试题
Plantsneedgreenleavestomakefood.Aplantneedssunlightandcarbondiox
[originaltext]Whenmyinterestshiftedfromspacetothesea,Ineverexpec
计算机病毒是一个在计算机内部或系统之间进行自我繁殖和扩散的程序,其自我繁殖是指(
属于文学心理学的理论代表有()A.桑塔耶那 B.罗兰巴特 C.阿恩海姆 D
坝基处理措施中,岩土体的加固措施包括()。A.固结灌浆 B.帷幕灌浆
依据证券投资法规规定,我国封闭式基金的募集期限为()个月。A.1 B.
Intheprocess,thelightenergyconverts
患者,女,57岁。胆总管结石。入院行胆总管切开探查,T型管引流术。 若患者出院
2010年5月1日到10月31日,世博会在中国上海举行。自开幕以来,世博会的消费
下列关于详细规划的表述,错误的是()。A.法定的详细规划分为控制性详细规划
最新回复
(
0
)