首页
登录
职称英语
[originaltext] Advertising is the tool that has always been used to convince
[originaltext] Advertising is the tool that has always been used to convince
游客
2023-07-07
86
管理
问题
Advertising is the tool that has always been used to convince the public to buy products. In the beginning, it was a basic and crude tool. Craftsmen cried out to passers-by, telling the quality of their products. Today, newspapers, magazines, radio, and television use a variety of means to introduce the public to many products developed through technology.
The Romans started using recorded advertisements. They smoothed and whitened areas on a wall where advertisements could be written or carved.
In the Middle Ages, people continued to use verbal announcements and written messages, but a new form of advertising, using symbols, was developed as well. Shops displayed a special symbol to indicate what goods or services could be found inside.
The Industrial Revolution caused an explosion in the advertising field. The abundance of luxury goods, coming both from new inventions and from trade with different parts of the world, meant that consumers had to be told more about products than ever before. They had to be persuaded that they needed all these new products and that one product was superior to its many competitors. The buying public was soon being exposed to endless amounts of advertising.
Questions 22 to 25 are based on the passage you have just heard.
22. What is the passage mainly about?
23. How did early craftsmen advertise their products?
24. Who first started using written advertisements?
25. When did advertising first boom?
选项
A、By door to door advertising.
B、By using symbols.
C、By verbal announcements.
D、By written messages.
答案
C
解析
选项均为“By+名词短语或现在分词”开头且其中有advertising和announce—ment,这表明本题可能考查宣传的方式。短文中提到,最初工匠们对路人进行叫卖,告诉他们产品的质量(Craftsmen cried out to passers—by,telling…),也就是说当时的工匠们是通过口头告知(verbal announcements)的方式宣传他们的产品的,故答案为C)。短文中提到不同时期做广告的方式,故听清问题中的early craftsmen是解题的关键。
转载请注明原文地址:https://www.tihaiku.com/zcyy/2816805.html
相关试题推荐
[originaltext]Humansaresocialanimals,andmostofustreasureourrelati
[originaltext]Humansaresocialanimals,andmostofustreasureourrelati
[originaltext]Formanypeopletryingtoshedafewkilos,it’shardenough
[originaltext]Formanypeopletryingtoshedafewkilos,it’shardenough
[originaltext]In2010,theglobalpopulationreached6.9billion,withnear
[originaltext]In2010,theglobalpopulationreached6.9billion,withnear
[originaltext]In2010,theglobalpopulationreached6.9billion,withnear
[originaltext]M:Lisa,Lisa!Overhere,darling!It’swonderfultoseeyou.Oh,
[originaltext]W:Goodafternoon,Mr.Jones.IamTeresaChen,andI’llbeinter
[originaltext]M:Ipassedbythestreetinfrontofourcollegeyesterday.Doy
随机试题
在中国文学史上,把议论性散文发展为具有文学性杂文的是()A.陈独秀 B.李大
TORCH感染的免疫学检测中下列说法错误的是:A.TORCH感染的免疫学检测常用
6箱新鲜橘子由北京空运往东京,毛重共274.8kg,体积尺寸为128cm×42c
保险公司与兼业代理人建立代理关系时,有责任确定兼业代理人( )。A.有足够多的
根据对全国31000个农户和农业生产经营单位购买农业生产资料的价格调查,2007
()视为放弃继承权或者放弃接受遗赠。A:在遗产处理前没有明确表示放弃继承的 B
以下不是对药效学评价指标的要求是A:必须具有临床意义 B:定量且有一定变化规律
(2020年真题)期货期权的买方在建仓时不用缴纳保证金,但价格向不利方向变化时,
材料题 根据下面材料,回答97-100题。 某建筑工程公司最近几年的承包额如
A公司属于工业企业,为增值税一般纳税人,适用13%的增值税税率,售价中均不包含增
最新回复
(
0
)