首页
登录
职称英语
[originaltext] When you turn on the radio, you hear an advertisement. When y
[originaltext] When you turn on the radio, you hear an advertisement. When y
游客
2023-07-06
66
管理
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means; of "keeping your name before the public." And some people thought that advertising was "truth well told." Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 19 to 21 are based on the passage you have just heard.
19. What is the passage mainly about?
20. What’ s the financial source of the privately owned mass media?
21. According to the passage, what is one of the features of advertisements?
选项
A、Advertising is personal.
B、Advertisements are convincing.
C、Advertisements are unreliable.
D、Advertisements are misleading.
答案
B
解析
信息明示题。文中提到Advertising is the paid,non-personal,and usually persuasive description of goods,services and ideas through various media.可见特点是收费、非个人、有说服力,故选B。persuasive与convincing词义相同。
转载请注明原文地址:https://www.tihaiku.com/zcyy/2812811.html
相关试题推荐
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Chargingyourcellphonemaysoonrequireonlytwoitems:as
[originaltext]Oneofthebiggesttriggersforemotionaleatingisanger.Ea
[originaltext]Oneofthebiggesttriggersforemotionaleatingisanger.Ea
[originaltext]There’sanewteentrendandthisonejustmayhaveyoublowi
[originaltext]M:Wait.Whatareyoudoing?W:WhatdoesitlooklikeI’mdoing?
[originaltext]M:Wait.Whatareyoudoing?W:WhatdoesitlooklikeI’mdoing?
[originaltext]W:Hey,Taxi!Great!Thanksforpullingover.M:Whereto?W:I’m
[originaltext]W:Hey,Taxi!Great!Thanksforpullingover.M:Whereto?W:I’m
随机试题
Editorsofnewspapersandmagazinesoftengotoextremesto【C1】______theirr
[originaltext]Listeningisoneofthefirstthingswelearntodoandoneo
Thereare17kindsofpenguinsintheworld.Allofthemliveinthesouther
打开发动机舱盖,在举高位置上下晃动,确认铰链完好。()
A.阿司匹林、消炎痛、布洛芬 B.强的松、氢化可的松 C.硫唑嘌呤、环磷酰胺
患者女,64岁,乏力、腹胀、厌食2年,查体:肝病面容,巩膜轻度黄染,结膜苍白,胸
国家电网公司变电验收管理规定对变电运检验收职责分工、管理原则、验收方法、验收组织
若流动比率大于1,则下列成立的是()。A:速动比率大于1B:营运资金大于零C
电气设备通电条件包括( )。A.所有建筑装饰工作完成并清扫干净 B.电气交接
关于隧道供电的说法中,错误的是()。A.隧道供电电压一般作业地段不宜大于36V
最新回复
(
0
)