• You will hear five short recordings. The speakers are presenting awards to com

Woman: This chain of clothing stores has been a household name in this country and abroad for a century. But some years ago, it lost market share and closed most of its overseas branches. Its goods declined in quality, and became dull and out of touch with modern taste. After a period in crisis, the company hired a new team of designers and re-launched its entire range. The upgrading in quality and style have put this store back on the fashion map.

Woman: Business consultancy is one of the most competitive areas in the service sector. Huge fees are charged to the customers, but the customers have huge expectations in return. This has led to a growing feeling of disillusionment - ’What do these people do that we couldn’t do for ourselves?’ Well, here we have a uniquely creative consultancy company that produces revolutionary ideas for projecting a corporate image to the outside world. Their methods are startling, but they certainly get results.